In the ever-evolving world of audio engineering and music production, change is inevitable. One such change that recently caught the attention of the internet world was the Gearslutz change to Gearspace. But why did Gearslutz change its name?
Jules Makes the Rules
The UK-based forum’s founder, Jules Standen, mentioned in a public message that the name change was in response to a petition seeking a more professional and all-inclusive name, suitable for businesses, church production members, and when students want to learn what the hell “gain” is anyway. The name “Gearslutz” had rubbed enthusiasts the wrong way for some time. The new name, Gearspace, allows the site and its participants to focus on audio without distractions. Basically, the site can serve its purpose even better now.
What Does It Matter, It’s Just a Name?
Ok, imagine this: you’re on a dating app and your name is, I don’t know, Skid Mark. Maybe you thought it was funny. Maybe it’s a (really unfortunate) nickname. Chances are, you’re not going to get a whole lot of engagement. So what do you do? Just use Mark (ya know, the one people won’t feel awkward saying out loud). Not only will you get more engagement, but you’ll have more credibility right out of the gate just by face value. That’s a lot of weight to put on a name, but hey, it really works.
That’s Business, Dude
There’s also the business side of things. The business world is buzzing with a new mantra: diversity, equity, and inclusion (DEI). Top-tier consultant firms point out the big wins of DEI. In a nutshell, it draws in a wider audience and the data doesn’t lie: more inclusive companies are 25% more profitable. Gearspace’s name change isn’t just a trendy rebrand; it’s a nod to the power of inclusivity in today’s diverse world.
The move is crazy smart for business. By rolling out the red carpet for everyone, companies aren’t just giving out warm fuzzies—they’re raking in the love from a bigger crowd. And hey, who doesn’t want more engagement? More views and participation from a larger audience means more business for the sponsors, which means higher revenue for the site. The place you’ve been going for advice, recommendations on electric guitars for beginners, or just having a forum full of like-minded music-heads, like yourself, can keep on keepin’ on.
Jules stands by his message, though: that the name change wasn’t just a superficial rebranding. It was a reflection of the forum’s commitment to fostering an environment where all members, regardless of gender or background, could feel comfortable and respected. The move was also in line with the broader industry trend of ensuring inclusivity and diversity in all aspects.
So What Are the Forum’s Fans Saying About the Change?
The name change drew a variety of responses from the forum’s members. Here are some reactions from the Gearspace community:
- “It’s happening. Jules and GS team, thank you!”
- “I support the name change, whatever it ends up being.”
- “This obvs had to happen eventually, and I totally understand why it needs to happen.”
- “I understand the reason for the name change. I don’t understand the reason for getting upset about the name change – kinda’ like getting upset over analog vs digital, lol.”
- “I can’t be sure but I think the name change has been on the cards for a long time and the petition is just an opportune moment. No one has sold out or bowed down and the forum will continue as usual. It’s pragmatic, not political.”
The name change, while welcomed by many, also had its share of critics. Some members expressed concerns about the forum’s future, while others felt that the change was unnecessary and even political. However, the overarching vibe was one of understanding and support for the decision.
Is the Name Change a Game Change(r)?
The transition from Gearslutz to Gearspace is more than just a name change. It’s a testament to the forum’s commitment to inclusivity, professionalism, and respect for all its members. As the audio engineering and music production community continues to grow and evolve, platforms like Gearspace play a crucial role in shaping the industry’s future, ensuring that it remains open, diverse, and inclusive. So the next time you’re looking for recs on the best emulation plugins or even something sort of obscure, like the best ukelele pickups, you can still count on Gearspace.